Senior Business Development (Commercial)

Job Description

Senior Business Development will be responsible for developing and executing strategies to acquire leads and convert them into customers primarily through tele-sales or direct sales This is a B2B-focused (brand context) role that requires a strong background in sales and marketing, along with demonstrated success in lead generation and brand conversion

Responsibilities:

Develop and implement a comprehensive sales and marketing strategy to acquire leads and drive customer/brand conversion through tele-sales channel or direct sales Conduct market research and analysis to identify target demographic, customer/brand needs, and competition Collaborate with cross-functional teams, including product development, customer support, marketing SBU, new business incubation and other stakeholders, ensure alignment and effective execution of sales and marketing initiatives Plan and execute tele-sales/direct sales activities, including outbound calls, cold calling, follow-up calls to prospective customers and visits to brands directly Build and maintain a strong sales pipeline by proactively identifying and engaging with potential customers/brands Deliver and develop persuasive sales (service) presentations to showcase the value proposition and benefits of our products/services Nurture the relationships with leads and prospects through effective communication and follow-up strategies Track and analyze sales data and metrics to evaluate performance and make data-driven recommendations for improvement Stay up to date with industry trends, market dynamics, and emerging tele-sales techniques or direct sales to continuously optimize strategies and achieve sales targets

Cross-selling by offering multi services

Qualifications:

Bachelor’s degree in related field. Advanced degrees are a plus Minimum of 3-5 years of experience in B2B sales and marketing Proven track record of successfully planning and executing sales and marketing strategies to acquire leads and convert them into closing for the multi services Demonstrated ability to deliver persuasive sales presentations & consultative selling Strong understanding of customer acquisition, lead generation, and sales funnel management Excellent communication and interpersonal skills, with the ability to build rapport and maintain relationships with customers/brands Proficient in using CRM software and other sales & marketing tools Strong analytical skill with ability to interpret sales data and metrics to drive informed decision making Self-motivated and results-oriented, with the ability to work independently and as part of a team

Previous experience in B2B SaaS/Solutions is highly desirable